Travel Stories

The Coterie

The Coterie

Samantha Siu NYFW Spring ‘24: Future of Sustainability

On February 3rd, Samantha Siu hosted a New York Fashion Week event, in collaboration with Flying Solo and Otherworldly Sweets. The exclusive pop-up...

The Ultimate Holiday Lookbook

'Tis the season for festive fashion! Samantha Siu's jewelry collection is here to elevate your holiday looks. From night outs to family gatherings ...

Behind the Legacy Campaign: Q&A with Samantha Siu

As the holiday season draws near, Samantha Siu warmly invites you into the heart of the newly launched "Legacy" campaign—a heartfelt celebration of...

Samantha Siu's Holiday Gift Guide

The holiday season is fast approaching, and it's time to find the perfect gifts for your loved ones. If you're thinking about jewelry, Samantha Siu...

Samantha Siu's New York Fall Bucket List

Ah, fall, the season of cozy scarves, crisp air, and vibrant foliage. There's something truly magical about this time of year that inspires us to m...

Samantha Siu takes London Fashion week

From the bustling streets of London to the dazzling runways, our keen eye was drawn to captivating styles that took center stage. As London fashion...

The Phygital Runway Show: Blending the Physical and the Digital

What happens when you combine digital technology and the real, aesthetics and sustainability? You get the unforgettable Phygital Runway Show that t...

Samantha Siu’s Jewelry Through the Wearing Experience

Samantha Siu has carved a niche that transcends mere adornment. Our brand is a testament to elegance, a story of timeless beauty crafted into each ...

CC Mason's World Explored: Insights into Success and Style

Meet CC Mason, a dynamic individual who has taken the worlds of television, fashion, digital content creation, and journalism by storm. Originally ...

A Conversation with Samantha Siu

In this blog post, Samantha Siu shares her personal journey as the President and Chief Creative Director of Samantha Siu New York. Samantha's passi...

Celebrity Looks Transformed with Samantha Siu

Enter the realm of celebrity fashion recreation, where iconic looks come to life with your unique twist, and add a touch of exquisite elegance with...

European Elegance After Dark: Samantha Siu's Summer Style Escapades

As the sun dips below the horizon, a magical transformation sweeps across the enchanting cities of Europe. The air becomes infused with a sense of ...