Travel Stories

Bespoke Campaign SS25

We are excited to unveil Samantha Siu New York’s latest campaign, "Bespoke," a tribute to innovative design and timeless luxury. Shot in Brooklyn, ...

Your Sign's Star-Crossed Necklace Pt 1

Ever wondered why certain jewelry feels like it was made just for you? It’s like the universe is whispering, “This is your piece.” In a world flood...

Coming Soon: Bracelet Collection Drop 1

Prepare for a new era of innovation and artistry with Samantha Siu’s highly anticipated bracelet launch on Thursday, June 27th. This eagerly awaite...

5 Summer Date Looks You'll Love

Summer is here, and that means long, warm evenings perfect for romantic dates and unforgettable nights out. Whether you're planning a cozy picnic o...

The Coterie Campaign Inspired Summer Outfits

As the sun begins to shine brighter and the days grow longer, it's time to refresh our wardrobes with the vibrant spirit of summer. Inspired by the...

Ramario and Nathan: In the depths of A Love Affair

As we wrap up “The Coterie” campaign, we're thrilled to highlight two of our members whose love story perfectly aligns with Samantha Siu's jewelry ...

From Dreams to Digital Success with Monalisa Adlee

Monalisa Adlee, a digital creator and influencer, explains her journey from fashion aspirations to marketing experience, fueled by a passion for st...

Nyome Nicholas-Williams: A Voice for Inclusivity and Empowerment

Meet Nyome Nicholas Williams: model, influencer, writer and activist making waves in the fashion industry. With a passion for promoting diversity a...

Fashion as Artistic Expression with Nathan Bartholomew

At the heart of Samantha Siu's latest campaign, "The Coterie," is a vibrant group of diverse voices and unique stories. Among these remarkable indi...

Yong-chin’s Unique Perspective on Beauty and Identity

At the heart of Samantha Siu's "The Coterie" campaign lies a diverse group of influencers, each bringing their own unique flair to Samantha Siu Ne...

In the Spotlight: The Versatile Artistry of Ramario Chevoy

It's not every day that a jewelry campaign transcends the ordinary and becomes a celebration of diversity, creativity, and heartfelt connections. S...

The Coterie