Blogs

I Started My New Job. 10 Days Later, I Was at London Fashion Week.

Ten days into my new job at Samantha Siu New York, I was on a flight to London Fashion Week. Five days of runways, jewelry, afterparties, a humanoi...

Introducing Fresh Luxury

5 Things I’m Learning After Graduation

By: Marie-Valentine Lacoudre Graduation feels strange. Don’t worry, I am the first to understand that bittersweet feeling after graduating. You ju...

Four Ways to Feel Summer: A Story Told Through Style

By: Marie-Valentine Lacoudre Summer has never felt linear to me, it rather has always come in fragments. A flash of sunlight on your skin, a song ...

For the Woman Who Gave Me Everything

By: Marie-Valentine Lacoudre Mother’s Day has never felt like something you can fully wrap up. How do you thank someone who has shaped the way you...

Valentine's Day Gift Guides for Him and for Her

Valentine’s Day is right around the corner, and you might be looking for a few last-minute gift ideas that still feel intentional and beautifully c...

Inside SSNY's 2026 Vision Board

Happy New Year! And welcome to our very first blog of 2026. This is the season of goal-setting, fresh starts, and big-picture thinking — so what b...

How I Tricked My Grandmother Onto a Family Cruise Vacation

By: Samantha Siu Edited By: Cher Wang Let me start off with saying that my grandmother is a 94 year old, Chinese immigrant farmer that worked in fa...

Black Friday Campaign

It’s the most wonderful time of the year: a season of warmth, togetherness, and the kind of magic that only happens when the people you love are cl...

7 Last Minute Halloween Costumes

Happy Halloween! But if your costume’s still TBD, don’t stress. We’ve rounded up seven timeless last minute Halloween costumes you can pull togethe...